Mar 28, 2024  
2021-2022 Undergraduate Catalog 
    
2021-2022 Undergraduate Catalog [ARCHIVED CATALOG]

PRA 498 - Public Relations Campaigns


Prerequisites, PRA 231 , PRA 371 , public relations and advertising major. This is the capstone course for students studying public relations. Study and practice in planning, implementing, and evaluating effective programs of communication. Emphasis will be on using a wide variety of communication techniques in support of organizational goals and objectives. (Offered every semester.) 3 credits