Sep 26, 2021  
2021-2022 Undergraduate Catalog 
    
2021-2022 Undergraduate Catalog

COM 210 - Theories of Persuasion


A survey of advocacy from Aristotelian principles to contemporary practices. Emphasis is on the interdisciplinary generation of persuasion theories from post World War II to the present that empower recognition, analysis and evaluation of persuasive messages. Some sections of this course may be offered for communication studies and/or strategic and corporate communication majors only. Letter grade. (Offered every semester.) 3 credits