Apr 18, 2024  
2022-2023 Undergraduate Catalog 
    
2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]

FTV 130E - Introduction to Visual Storytelling for Public Relations and Advertising


Prerequisite, public relations and advertising or public relations, advertising and entertainment marketing major or advertising minor. An introduction to moving image production for the purposes of advertising/publicity applications. Students will write, shoot and edit a series of exploratory exercises with the goal of crafting engaging marketing messages through basic cinematography, lighting, editing, and sound. Letter grade. Fee: $300. (Offered spring semester.) 3 credits