Apr 18, 2024  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

COM 210B - Theories of Persuasion for Non-Majors


A survey of advocacy from Aristotelian principles to contemporary practices. Emphasis is on the interdisciplinary generation of persuasion theories from post World War II to the present that empower recognition, analysis and evaluation of persuasive messages. Letter grade. (Offered as needed.) 3 credits