Nov 07, 2024  
2019-2020 Undergraduate Catalog 
    
2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]

MKTG 406 - International Marketing


Prerequisites, MGMT 316 , and MKTG 304 , or MKTG 305 . Study of international marketing opportunities and constraints, including cultural differences, political and legal issues, and economic concerns. (Offered every semester.) 3 credits