TWP 576 - Shooting a Monetizable Web Series

Prerequisite, Dodge College major. This New Media monetization intensive takes web video to the next level with a study of social media success and failure. The course will help the student successfully launch and market a personal brand on the 10 most popular social sharing sites in the world and measure monetization. Students will learn what a solid digital marketing strategy looks like, define and understand the audience, measure success and go viral. Letter grade. (Offered as needed.) 3 credits