Mar 28, 2024  
2019-2020 Undergraduate Catalog 
    
2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]

COM 210 - Theories of Persuasion


A survey of advocacy from Aristotelian principles to contemporary practices. Emphasis is on the interdisciplinary generation of persuasion theories from post World War II to the present that empower us to recognize, analyze and evaluate persuasive messages. Some sections of this course may be offered for communication studies and/or strategic and corporate communication majors only. (Offered every semester.) 3 credits