PRA 472 - Student Public Relations Firm

Prerequisites, PRAEM major or public relations minor, PRA 231, consent of instructor. An introduction to the experience of working with a public relations firm by developing campaign strategies and communication materials for various clients. In this course, students will prepare PR campaigns for clients or compete in public relations competitions, such as the annual national PRSSA Bateman Case Study Competition. Letter grade. This course may be repeated for credit. (Offered as needed.) 3 credits