COM 350 - Mass Communication Theory

Prerequisites, COM 100 or SCC 100 with a minimum grade of B- and COM 151, COM 295 with a minimum grade of C. The course introduces students to major theories of media audiences, media effects, media structures and processes, as well as media content and meaning. Theories will be discussed in their historical and philosophical context. Students will be expected to understand the key concepts of each theory and be able to apply them to everyday life situations and communication artifacts. Letter grade. (Offered as needed.) 3 credits