Dec 17, 2024  
2023-2024 Undergraduate Catalog 
    
2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

PRA 395 - Entertainment Public Relations


Prerequisites, PRA 231 , PRA 371  and public relations, advertising and entertainment marketing major. This course will provide an overview of PR tactics used in the entertainment industry. The course will focus on PR initiatives used to publicize television programming, cable/satellite providers, independent feature films, foreign films, Oscar campaigns and other entertainment entities and productions. Letter grade. (Offered as needed.) 3 credits