COM 785 - Advanced Quantitative Methods

Prerequisites, HCOM 595, admission to Ph.D. in Communication or consent of instructor. The aim of the course is to provide students with the methodological skills necessary for them to carry out independent research. Methodological and design considerations are integrated with statistical techniques. Students are trained to be consumers and users of statistics. Applied linkages are developed through the extensive use of the SPSS data analysis package. Students will engage in topics including effect size measures and their associated confidence intervals, power analysis, advanced analysis of variance, regression modelling and regression diagnostics, and bootstrapping. Students are taught these techniques in the context of SPSS and other computer-based data analysis software. (Offered as needed.) 3 credits