Apr 19, 2024  
2021-2022 Undergraduate Catalog 
    
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2021-2022 Undergraduate Catalog [ARCHIVED CATALOG]

MKTG 455 - Sales Management

Prerequisites, MGMT 316 , and MKTG 304 , or MKTG 305 . Selling principles, prospecting, communication skills, building rapport, presentation skills, negotiation, closing and customer service/follow-up. Sales forecasting, planning, and management of sales teams. Selection, training, motivation, compensation, and control of sales force. (Offered as needed.) 3 credits